|
Poor Folk Marketing.com
|
marketing iedas internet marketing online marketing offline marketing | |
|
Featured Business, Start a Personalized Candy Wrapper Business: Wrapcandy.com |
|
|
| |
| |
| Home | Small Business Information | Pay Per Click Advertising | Affiliate Revenue | Web Promotion | |
|
|
|
7 Ways to Promote Your Website Locally
Now that you've built your new website you cansit back and let it do all the work, right? Well no. Unlike in "Field ofDreams" if you build it, they won't necessarily come, at least not until youask them to! That's where web site promotion comes in. Web site promotionprovides that vital link between that great site you've built (or had built)and everyone that you want to come see it! Often new site owners either don't know that theyneed to promote their new site or they follow the trend of only promoting theirsite on the search engines like Google and MSN. While it is always important toget your site listed with all the major search engines (and most of the smallerones), you might be overlooking a vital part of promoting your site, promotingyour web site locally. A small business will often it'swebsite to provide a "Showroom" for their products, information about theirbusiness, and directions to help potential customers find theirbusiness. Their main goal often is to attract customers locally or fromnearby towns and cities, so some additional strategy is useful in promotingtheir site. Local websitepromotion checklist 1. Local Newspaper: Many local papers have a section to introduce your business tothe area. Write a small article about your business and submit it to thenewspaper. 2.Press Releases: This is a formal release about your business. There are manyplaces on the Internet that will publish press releases for free. This can be agood way to be sure your business can be found on the Internet. Often localpapers will also run these releases. 3.Niche Marketing: For local businesses, be sure your keywords (both in yourcontent and in the Meta Tags) include local cities and towns. When some onetypes in "Used cars" in the search box it will return thousands of results.When they narrow it down to "Used cars 'YourTown'", you want your web site tobe high in the listings. 4.Email Signature: Most email programsallow you to add a signature to the bottom, include your web site address. Thisallows you to tell a little about your business and maybe announce a specialyour company is having. Keep these short and to the point. 5.Business Cards: Be sure your web site URL is on all paper correspondence and on yourbusiness cards. 6.Phone book: When you put your listing in the phone book for a little extra youcan add your website URL, which may also be added to the yellow page phonedirectory. Google keeps a yellow page directory based on phone number listings,in time your business and URL will be listed there. 7.Be Creative: The more often someone sees your web site URL the more likelythey will remember it when they need your product. Find ways to display yourweb site URL in your store and any other place the public may see it. Dwayne Goerges is the owner of ADAC Programming. Specializing in data driven websites for inventory display and clientmanagement.
MORE RESOURCES:
Google News |
|
|
|
RELATED ARTICLES
Web Site Promotion: Use Web Site Awards To Increase Your Credibility Web Site Awards are given from other sites to reward your site for a specific reason.They will usually give you an award graphic or text link to include on your site if you win. Ten High Powered Ways To Increase Your Traffic Once you have finshed designing your website, you want to get as much traffic as possible. You can use the following ways to get traffic. Getting Inbound Links is as Easy as 1-2-3 Your success on the internet is directly related to how many other sites are linking back to yours. The goal of every webmaster is to get more inbound links. How To Get Your Visitors To Tell A Friend Does your website offer visitors a quick and easy way to recommend it to a friend? If not, you're missing out on a potential gold mine of free traffic.The benefits:Automated website promotion. Why You MUST Have A My Yahoo! Page Yahoo! allows you to set up your own front page called 'My Yahoo!'. Even if you don't use Yahoo! as your search engine, you need a My Yahoo! page which you log onto every day. Top 10 Reasons Why I Reject Article Submissions Each week I receive dozens of article submissions to my websites from aspiring authors, website owners, and entrepreneurs. Unfortunately, I can only use a small fraction of the articles I receive because the writers are making one of the crucial mistakes listed below. 3 Steps To Increasing Your Web Traffic For Free You own a website and you want more traffic. More traffic will lead to more sales and more ad revenue. Online Promotion: Five Extraordinary Online Promotion Secrets To Sky-rocket Your Sales Do you want to achieve extra-ordinary success in your online promotion campaign?If yes, here are some online promotion secretsto help you:1. Holding a contest or sweepstakes is an proven wayto promote your web site. Unlock Your Prospects Mind From The Inside A prospect's mind is an intimate place where something I call The Inner Score Keeping System dwells. Simply put, it's a fundamental model that you can use as a metaphor to help explain the way prospects govern their inner decision-making. 12 Ways To Promote Your Website Offline So you have your website and you've done everything right on the web - search engines, classified sites, newsgroups, bulletin boards, link sites, mailing lists, etc etc etc.And now you think you've exhausted the possibilities of marketing your website and you can sit back and wait for the visitors to roll in, right? WRONG!Here are 12 extra ways to promote your website without even turning your browser on:NUMBER ONE: Make sure that all of your staff know your website address. Website Marketing 101 When it comes to website marketing and promotions, youneed to start here.. Free Advertising and Traffic Exchanges Reading the postings in different Newsgroups it becomes clear that the "I does not work for me.. DMOZ Editors - Does Absolute Power Corrupt Absolutely? DMOZ editors are supposed to be professionals in the category that they choose to edit and review. They are also supposed to have high standards when it comes to giving the general public quality websites with content that pertains to the category in which they are editing. Web Site Advertising: 5 Innovative Ideas To Advertise Your Web Site For Higher Profitability Hundreds of millions of people have spent thousands ofdollars to create fancy websites to promotevarious goods, products, and services.But they are very unhappy because they are not generating much traffics and orders. Increase Traffic to Your Website Free When I first began attempting to make money on the internet, I fell into the trap of advertising my website with "get rich quick" promoters and products, thinking I'd get mymoney back immediately with their allegedly wonderful services. After wasting hundreds of dollars on marketing, I decided to take another route: I tried pay-per-click searchengines and other conventional-but-expensive means of generating traffic. How To Improve Your Conversion Rate Hardly a day goes by that I don't get an email from someone saying:"Michael, I just don't know what to do. We are not getting sales, nobody is signing up, we are not making any money. Effective Affordable Website Promotion Can Be Achieved Seeking effective affordable website promotion should begin with listing your site with the top search engines. High rankings in search engines can drive a significant amount of traffic and business into your website. Competition Freebies and Sponsorship For Free Advertising and Link Popularity How many competitions are there running on the net at this time? 1000 maybe? Nah, 100,000 is more than likely and when they pass their closing date there will be just as many to take their place.So, why are companies so desperate to give away free stuff just for answering a question or two? I'll tell you why. 1 Seldom Discussed Method Of Web Promotion So you've made the perfect web site (in your eyes at least) and that all-important traffic is out there just waiting to visit you. You've done your research and followed the usual methods for making people aware about it, and you're now sat there twiddling your thumbs, regularly checking your traffic analysis tracker in case you get a sudden surge of visitors. Are You A Winner Or A Loser? What do you do next! you have been working so hard to perfect your website you are certain there is nothing else you can do to improve it. So why is there no sign of it in any searches?Boredom is setting in and you are wondering if it was worth all the bother after all.
|
| home | site map |
| PoorFolkMarketing © 2007 |
